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B2B Marketing & Communications Manager

ADNM International Inc.

This is a Contract position in Laval, QC posted May 12, 2024.

Exciting opportunity alert! Join our team as B2B Marketing & Communications Manager and be at the forefront of driving strategic customer acquisition campaigns. Dive into a pivotal role at Verosoft Design (VSD) Inc., contributing to global marketing, international partnerships, and cutting-edge SaaS, IoT, and AI solutions. We’re looking for a results-driven professional who is fully proficient in Marketing Analytics, Google Ads, LinkedIn Ads, Capterra Ads, Bing Ads, organic and inorganic reach, as well as SEO optimization. Be a key player as we expand into Europe, Asia, Oceania, and America, launching innovative products and building a global network. While not widely known in Quebec, we boast an esteemed international position. Join us for a unique opportunity to make impactful contributions and increase the notoriety of the market’s fastest and most versatile CMMS/EAM. Learn more about us at www.verosoftdesign.com.

Responsibilities:

  • Develop and submit targeted lead acquisition campaigns for the Marketing Director’s approval to generate high-quality leads.
  • Harness the power of marketing analytics, Google Ads, LinkedIn Ads, Capterra Ads, and Bing Ads to optimize campaign performance and provide an analytics report.
  • Drive organic and inorganic reach through effective SEO strategies.
  • Analyze data and provide actionable insights to enhance campaign effectiveness.
  • Help manage compliance with brand standards in all company communications.
  • Help maintain the website and digital content dynamic and relevant:
    • Help to write texts for blogs, news, newsletters and case studies.
    • Ensure the follow-up and relevance of campaigns.
    • Help prepare mass mailing strategies and content.
  • Stay current on industry trends and best practices in lead acquisition and digital marketing.

Qualifications:

  • College or university diploma in marketing and communications.
  • Two to five years of experience in lead acquisition, content creation, marketing campaign management or a similar role.
  • Proficiency in Marketing Analytics, Google Ads, LinkedIn Ads, Capterra Ads, Bing Ads, and SEO optimization.
  • Good Social Media knowledge.
  • Strong analytical skills and data-driven decision-making capability.
  • Excellent communication and collaboration skills.
  • Detail-oriented with a strategic mindset.
  • Team player.

 

Nice-To-Have Skills:

  • Exposure to content management systems (CMS).
  • Familiarity with email marketing platforms.
  • Bilingual (French and English).
  • Interest in technology advances.
  • Analytic and Strategic Spirit.

Package

Salary: 60000.00-80000.00